Advertising Made Easy

Advertising Made Easy
by: chet holmes
How You Can Make Advertising Pay Big Dividends (source: www.chetholmes.com)
McGraw Hill once commissioned an extensive study to determine what marketing weapons make a company famous in it’s market or community.
The study went on to show that advertising created more product, service, or brand awareness than all other marketing weapons combined.
The fact is, we know that Coke is “The Real Thing” because Coke advertises, not because it has good salespeople or does great direct mail. http://theinfo.50webs.com/advertising/Advertising_Made_Easy.html

16 Methods for Getting Free Advertising

16 Methods for Getting Free Advertising 1. Place copies of your circular on bulletin boards throughout your community, such as in coin-operated laundries, grocery stores, barber shops, etc. Concentrate of Fridays and Saturdays when shopping increases.
2. Check with local newspapers. Before going to press, many smaller newspapers have space left that needs filling.. Your ad may be just the right size to occupy this unfilled space and they will run it free. http://theinfo.50webs.com/advertising/